FouAnalytics Practitioners' Newsletter
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But they won't silence me
Augustine Fou
Jun 11Comment 4Share
In case you needed to see which page(s) your ads ran on; use the in-ad tag from #FouAnalytics for your programmatic display and video ads. Look at the …
Augustine Fou
May 12CommentShare
Use syndicated research and website scoring tools to eliminate longtail programmatic websites.
Augustine Fou
May 1CommentShare
There are different sets of macros that are allowed
Augustine Fou
Apr 29CommentShare
Just like turning off Facebook Audience Network and Google Search Partners helps reduce fraud
Augustine Fou
Apr 28CommentShare
If you saw this in your FouAnalytics measurement, what would you do?
Augustine Fou
Apr 27Comment 2Share
How many times did you shown an ad to the same user/device/browser?
Augustine Fou
Apr 25CommentShare
Look for patterns & characteristics then filter out the bad data
Cassie Stox
Apr 24CommentShare
Analytics practitioners, please have a look at this article. Did you know of all the vulnerabilities mentioned? Google Analytics Vulnerabilities Put Ma…
Augustine Fou
Apr 22CommentShare
Fraudulent sites increase the number of ads they show per page by stacking ads on top of each other in the same ad slot
Augustine Fou
Apr 18CommentShare
If you use #FouAnalytics, you can go into the [Clicks] tab and look at clicks and touch events to see if they look real. Touch events are of course ass…
Augustine Fou
Apr 14CommentShare
If all your ads are used up between midnight and 4a, there are none left for waking hours
Augustine Fou
Apr 14CommentShare
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