however, I think it's well known (at least internally for people really understanding DSPs) that the more ad requests a domain sends the more bid responses a DSP will make, that's just how the basic nature of the programmatic as a pipeline works, right? Meaning, if it is expected to have a certain baias to sites-apps with higher volumes.
then what's interesting is how each platform may attack this standard issue, with placement diversity features or similar methods. Have you seen any of that in your experience?
hey Augustine, great research.
however, I think it's well known (at least internally for people really understanding DSPs) that the more ad requests a domain sends the more bid responses a DSP will make, that's just how the basic nature of the programmatic as a pipeline works, right? Meaning, if it is expected to have a certain baias to sites-apps with higher volumes.
then what's interesting is how each platform may attack this standard issue, with placement diversity features or similar methods. Have you seen any of that in your experience?